A famous Polish brand of slow-food products of the highest quality is going to expand in Europe. They already have a recognizable brand and well established position on Polish market in a premium segment. They currently possess over 45 branded retail shops in major shopping centers and in most prestigious streets of the biggest cities in Poland .
The shops offer top quality premium food products based on traditional recipes (confectionery, sweets, fruit & vegetable preserves, alcohol, sausages) and made with reduced amount of additional substances. The strong point of their offer is fresh products, including excellent sausages. They have a unique offer on the market and distinguish themselves with every detail of sales strategy (strong and effective marketing press and TV advertisement, packaging design, shop furnishing and sales culture).
At the moment they want to find European partners which would be able to distribute their products in EU countries.
They are also looking for potential future franchisees who would like to run their branded shops.
Partner expertise sought:
– Specific area of activity of the partner: At the moment they want to find European partners which would be able to distribute their products in EU countries. They can either be chains of high quality delicatessen and food halls or distributors to such stores which want to enrich their offer. It is very important to select the right entities for this task as normal food distributors do not have capabilities to sell premium products. They are especially interested in English, German, Belgian, Austrian, French and Scandinavian market.
Advantages & innovations:
They offer products of the highest quality based on traditional recipes, products are packed in very elegant unique packages in historical style which outline the traditional character of the brand. Both franchisees and other retailer can also count on producer’s know-how in the field of proper marketing communication.
