When businesses go into survival mode it’s natural for expenditure to be cut, unfortunately, the marketing budget is often the first to go! But ...
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Dorota Iwankiewicz FCIM, DM2 Agency
Every area of the marketing mix has been affected by the coronavirus, as a business have you adapted your strategy, ‘shut-up’ shop or changed your...
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IT’S ABOUT BETTER BUSINESS! EVEN IN “CORONA-VIRAL” TIME Hard times ahead but can you use the time to your advantage? – Marketing Tips to make your...
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Being a familiar brand no longer guarantees business success. In fact, ‘BIG’ company/brand can now mean bad, conjuring in the minds of some...
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Marketing has the power to transform organisations and outcomes, and indeed plays a pivotal role in some of the biggest transition of business...
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Women-led businesses face many challenges, including BALANCING WORK and FAMILY life (40%), achieving CREDIBILITY for the business (37%) and a LACK...
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